WE ARE OUR WORST THREAT / In the last 40 years, the human race has brought thousands of species to the brink of extinction, putting our ecosystem and now our very existence at risk.

But, we still have time to turn this situation around and start taking actions and decisions that help the planet and save us from extinction. We are the best solution to improve the planet and enjoy again nature and its outdoors.

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Brand: Alaska Mountain Media: Print Agency: WundermanThompson LATAM CCO: Dany Minaker / Sebastián Tarazaga DC: Pablo Maldonado / Ezequiel Orlandi Copywriter: Jack Fonseca Art Director: José María De La Quintana Retoucher: Diego Salas Published: October 2020